Sales & Marketing
Over 25 years in the area of research and market intelligence with numerous multinationals and SMEs clients in Malaysia and the Asia Pacific. Portfolio includes helping big brands stay relevant and small brands establish their footing in the markets. Engaged with marketers throughout their brand building journeys from concept through to segmentation, positioning, communications, pricing and partnered with clients to build consumer-centric knowledge-based organisations to drive operational and customer service excellence.
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